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What To Look For When Choosing A New Phone

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When you’re shopping for a new phone, it’s important to keep one key consideration in mind. Here, we’ll give you a headed-up on what to look for when choosing a phone. If you’re looking for a phone that has all the features and performance of a top-end device but is cheaper in price and not quite up to date with the latest features, look for an M1 phone. If you’re looking for a phone that is both advanced and affordable, also be sure to check out our recommendations for the best phone when it comes to budget-friendly performance.

How to Make The Best Decision on a New Phone?

When you’re making a phone decision, know that the best option is likely to be both affordable and advanced. Look it up on the internet and see what the latest phones are being released in the market and check their specifications. Phones are easily outdated nowadays that is why you should also put that in mind when choosing the best phone that suits you. It does not mean that when the phone is the most expensive, it is the best phone available. Look at the M1 Xiaomi 11T Pro promotion. It has taken the internet and the market by storm. Sometimes, other brands that are not as famous and well-known as other brands have better design and performance, but due to the demand of the popular brands, they tend to be sold more easily than other competitors. Make no mistake, other competitors can still go toe to toe with these known brands.

When you’re looking at phones, consider the budget, time of year, and other factors into which you make the decision. Sometimes, it’s worth checking with a friend or family member to get their thoughts on the phone choice. It is always better to get another opinion since depending only on yourself can be limiting. If you bring your friends, family, or anyone you can depend on in choosing your new phone, chances are you’ll choose something better than your first choice.

Other specifications of the phone that you should look out for are the display, look if the user interface is to your liking, or are you comfortable looking at the screen. The camera also is another factor to consider if the pictures and videos have truer colors when compared to other brands. The software is also another thing to look out for, how does the phone respond to your interactions, is it user-friendly? Is it an all-around performer? Can it compete with the flagship models from other brands? And the last one is the battery life, it is so much hassle to charge your phone every now and then since not only you will not be able to use your phone, it may slip your chance to use your phone at a critical time. So having a huge battery life is a plus. It is practical and you will be able to do more and be more productive in your day-to-day activities.

 

Roasted Coffee Beans in Singapore – Enjoy a Delicious Coffee

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Coffee has been around for a long time, and various ways have been developed to enjoy its flavor. Now, if you’re looking for delicious and nutritious coffee, look no further than roasted coffee beans in Singapore. Roasted coffee beans in Singapore are packed with antioxidants and nutrients that can help you lose weight, improve your cognitive function, and reduce your risk of disease. And since they’re a great source of antioxidants, they’re also a great way to keep your immune system healthy. 

What are roasted coffee beans?

Roasted coffee beans are coffee that has been roasted and then packaged. They can come from a variety of different beans, but the most common type is the Arabica bean. Arabica beans are the best-quality beans because they have a fruity flavor and a smooth texture. They’re also high in antioxidants and nutrients, which makes them a great choice for weight loss, cognitive function, and overall health.

How do they taste?

Before people learned to brew, filter, and serve coffee, people in the past eats the coffee bean since it is still edible but not a lot of people liked them or find it appetizing at all. The taste of roasted coffee beans in Singapore is delicious and nutritious. They are slightly sweet and have a nice, earthy flavor. So whether you’re looking to start your day with a cup of Joe or want to relax after dinner, roasted coffee beans in Singapore are a perfect choice. 

What are the benefits of roasted coffee beans?

The benefits of roasted coffee beans in Singapore are many. It has a high concentration of caffeine, which increases activity in your brain and nervous system. It improves your memory, helps you manage pain better, increases energy, and has low calories. Additionally, they’re a great source of nutrients that can help you maintain a healthy immune system.

What are the best ways to enjoy roasted coffee beans?

There are many ways to enjoy roasted coffee beans in Singapore. You can either drink them straight up, or you can roast them and add them to your morning oatmeal, yogurt, or smoothie. You could also use them as a topping on your next breakfast or snack. And if you’re looking for a way to get more antioxidants into your life, roasting coffee beans is the perfect way to do it!

What are the best ways to store and serve roasted coffee beans?

The best way to store and serve roasted coffee beans is to keep them in an airtight container. Roasted coffee beans in Singapore will start to spoil after a few weeks, so it’s important to package them properly and store them in a cool, dark place. You can also store them in a fridge for an extra two or three days if you need to.

Conclusion

Roasted coffee beans are delicious, nutritious, and perfect for making delicious coffee. If you’re looking for a delicious and nutritious coffee alternative, roasted coffee beans are a perfect choice for you to start your day.

 

The Best Slow Juicers for Your Home, Explained

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You may be wondering what the best type of juicer is. It’s important to think about how you plan on using the juicer before you make your decision. If you want to juice fresh vegetables and fruit, but also want to make frozen desserts like sorbets, ice cream, or milkshakes, then a slow juicer in Singapore is for you. Slow juicers are great because they extract juice while keeping nutrients intact. Here are some things to consider when buying a slow juicer.

What is a slow juicer?

A slow juicer is the type of juicer that you would want to use if you plan on doing things like making frozen desserts, making fresh vegetable and fruit juices, or even just shaking up your favorite cocktail. And unlike many other types of juicers, it will extract juice while keeping all of the nutrients intact. The best slow juicer in Singapore is powerful enough to grind up hard ingredients like nuts and wheatgrass without turning them into a pulp, but they’re also gentle enough to extract juice from soft ingredients like leafy vegetables.

Why buy a slow juicer?

A slow juicer extracts juice while keeping nutrients intact. If you want to juice fresh vegetables and fruit, but also want to make frozen desserts like sorbets, ice cream, or milkshakes, then a slow juicer is for you! Slow juicers are great because they extract juice while keeping nutrients intact.

The best slow juicers for your home

Are you looking for the best slow juicer for your home? There are so many different types of juicers to choose from, and it can be hard to know which one is best. If you want to juice fresh vegetables and fruit, but also want to make frozen desserts like sorbets, ice cream, or milkshakes, then a slow juicer is for you. Let’s take a look at some things to consider when buying a slow juicer.

How to use your slow juicer correctly

Slow juicer models come in a variety of sizes and it can be a little difficult to figure out which you need. When choosing, keep in mind that the more vertical space you have, the more juice you’ll get with each process. Slow juicers also work best when they’re placed on top of a counter or kitchen island. This is because they often fill up with juice and need to be emptied before they run again.

When you buy a slow juicer, it is important to know how to use it to get the best results. Slow juicers tend to produce more juice than a standard juicer, but it takes more time for this type of juicer to juice your produce. Once your product is in the juicer, you will want to push the produce down the chute slowly with your hand, so that the juice can be extracted. If you are using a typical juicer, you will want to push the produce down the chute quickly with your hand or use an attachment, so that the whole piece is chopped up and the juice can be extracted.

Slow Juicers are excellent for people who want more juice and less pulp but don’t mind waiting for it. If you are not in a hurry or don’t want to chop up your produce, this type of juicer may be the best option for your needs.

 

How To Make Marketing Effective with Strategic Audience Targeting?

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Having spent dollars on the marketing budget and getting no sales yet?

Ask yourself- Who are you targeting?

Often business owners reply vaguely to the question “everyone”, and if you are doing the same, you are targeting the wrong audience.

Due to broad targeting, marketing techniques don’t produce the desired results. Thus, instead of targeting everybody, target only the audience who want or need the product and would be interested in buying it.

For example: If you offer 100% guaranteed loans to everyone, you may not see any positive results. Someone having a poor credit score and seeking guaranteed approval loans prefers these loans. Therefore, the target audience should be poor credit consumers in an area or city for the best results and perfect targeting.

What is Strategic Audience Targeting?

Targeting in marketing is a strategy that breaks the audience into minor segments to consider and market to one segment at a time. By identifying the similarities between segments and serving that segment, a segment can be differentiated from another. Targeting is all about getting specific about your audience.

What are the types of Audience segmentation?

The 4 main types of audience segmentation are:

  1. Demographic: age, gender, education, marital status, race and religion
  2. Psychographic: Values, beliefs, interests, personality, and lifestyle
  3. Behavioural: Purchasing and spending habits, brand interactions, user status
  4. Geographical areas: neighbourhood, city, state, region, country

Furthermore, a business segmentation strategy examines factors such as a company’s size, industry, and revenue.

How To Target Audience for Rationalizing Marketing Goals?

Given these types of marketing segmentation, here is how you can achieve your marketing goals effectively:

1)  Create a buyer persona

You can categorize your customers into defined audience sets when you know them deeply.

Map down your audience’s pain points, needs, wants, and obstacles to achieving those desires, and create a buyer persona.

  • Demographics
  • Values
  • Professional goals
  • Challenges
  • Inspirational sources
  • Buying decisions

Consider other aspects as well, including demographics and geographical areas listed earlier in the article for specialized targeting when creating a buyer persona.

While creating a buyer persona, don’t guess the details. Instead:

  • Interview your existing customers
  • Discuss the behavioral trends with your audience
  • Track data on your sales systems
  • Listen to the conversations online that customers have about your brand

You can target your marketing efforts to the right customers using real data.

2)  Identify what your audience expects from you

You and marketers are the only ones who know your company’s goals, mission, and values. You don’t know that you exist and have a solution to their problem. Thus, before promoting your products, understand your customers well.

At the same time, make sure the message reflects the customer’s problems and provides a solution. Analyze which marketing strategies and messages customers may find offensive. Create messages that reveal the audience’s concerns and address any objections before they arise.

3)   Are you targeting the audience on the right channels?

What is the best way to reach and attract your target audience?

Again, there is no one way to reach your target audience. You can just make a few efforts towards it, like targeting the audience where they are likely to stay. Identify the social media platforms they use the most.

For example, if you are a local business, you won’t launch an ad or organic marketing strategy targeting the entire city or the state. Instead, you will approach a directory or a small local newspaper, or use Facebook Ads to target a specific area. The maximum of your audience is on Facebook. Identify the message to attract those who will need your services. Analyze:

What channels does your audience use?

  • Television
  • Radio
  • Blogs
  • Webpages
  • Online search campaigns
  • Instagram ads

You want to make sure that your message reaches the right audience and is a part of the informational stream.

4)   Measure the results of the campaign

Determine the audience is just the initial step. You can only determine whether you did so by observing the results of your campaign.

This is the twist each campaign you create by targeting the respective audience will open insights into recent stories, prompting you to re-target the audience and become more specific. Depending on the response and feedback, you can re-target your audience. This will help you get answers to the most complex questions, like target customers and the targeted market.

After you launch the product or services, it is critical to use the sales data and use customer surveys and other actions which may help you improve your marketing efforts and appeal to the targeted audience. Brands can continuously improve and innovate their offerings by measuring satisfaction.

Each target market needs to be addressed with a different strategy for the marketing campaign to be most effective.

5)  Communicate with your target market

Marketers must communicate with the target market to reach their target audience. Businesses must know where and how to communicate with people. Apart from radio and television marketing, one-to-one interaction through seminars or webinars is the most impactful way to communicate with the target audience and listen to their conversations and queries.

6)  Improve your marketing strategy by getting personalized

Now, when you know how to create a buyer persona and find opportunities in the market, let’s analyze how you can execute result-oriented marketing strategies based on it.

Here are two ways for perfect targeting and ensuring sales in the long run:

a)   Message Communication

Improve your marketing messages by communicating in the language of your audience. For this, you need to understand your audience well. Speaking in their language will help them connect better with the brand. Therefore, when creating a landing page, webpage, or blog, use the language or phrases your audience uses most often.

b)   Content Marketing

Produce targeted content by focusing on your audience’s interests and needs. Analyze what they search for online most of the time. Rather than creating generic blog posts or e-books, create content that truly interests your audience.

You can improve content marketing efforts by targeting their fears, desires, and wants in the content and paying for loans for bad credit, no guarantor and no fees from a direct lender for impactful paid marketing efforts and re-targeting.

 

c)   Emails

Sending the right emails at the right time to the right targeted audience segment marketing is all about. Make use of the information that you have and outline their purchasing process. Help them on their journey to becoming a customer.

Marketing targeting improves results, increases customer satisfaction, and builds brand loyalty. And targeted marketing helps brands reach customers in the most meaningful way, eliminating the guessing game.

6 Reasons to Get a Merchant Cash Advance (MCA) Now

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Whether it is about hiring fresh talent, investing in business equipment, or covering business costs, a merchant cash advance is one thing that keeps the business processes going.

Merchant Cash advances are a moderately new and alternative budget opportunity for small business owners. In this, a settlement assistance provider lends your enterprise a lump sum cash advancement established on your previous dealings with them.

Getting cash loans in Ireland might be difficult for a small business owner and time-consuming as well. Instead, a Merchant cash advance (MCA) emerges as an innovative and flexible product for securing the funding they need.

What is a Merchant Cash Advance (MCA)?

Merchant Cash Advance is flexible business funding that offers cash advances to business sellers for a portion of future business sales. It has a different payment structure. Instead of customers making one fixed payment every month, he pays an allocation of day-to-day credit card deals until the payment is settled in full.

The creditor works with your credit card provider to get information about your credit card usage and inquire about business sale volume. And he also collects money from the credit card terminal.

Merchant Cash Advance is not a loan but a quick funding option for small businesses. Because of this, it doesn’t harm the credit history, and one can secure a loan without staking the collateral. It is a non-collateral advance.

Are you facing the following circumstances? You Might need an MCA!

An MCA is a great option if you need quick funding to cover the cash flow gap in your business, purchase equipment, or cover receivables.

Here are some more reasons you need Merchant cash advance:

  • Your company lacks enough assets to put up as collateral for the loan
  • You run a seasonal business with a fluctuating sales graph
  • Concerns about business and personal credit history
  • You want to avoid the hassle of late payment or penalty arising from missing the deadline

Thus, you can use MCA for multiple business purposes like:

  • Purchasing stocks
  • Large order funding
  • Business expansion
  • Paying taxes
  • Purchasing business equipment
  • Thus, you can use the advance to grow your business.

How is MCA Beneficial for Your Business?

There are many benefits of MCA. Let’s analyse some of them:

Quick transfer

Payment service providers make quick transfers to businesses. Thus, if you are a small business in need of quick funds, a Merchant cash advance can help you feel cash in hand quickly. The ideal turnaround time for the same is 48 hours, but it can be quicker than this. The maximum wait period is about 2-5 days.

If you are already a merchant and not the new one, you have avoided a lot of hassle involved already. It is because fresh merchants go through proceedings before getting card transactions through a terminal.

Thus, you could be in a helpful position than going through credit checks!

No or limited credit check

If a business applies for a loan through credit unions or financial institutions, they conduct a credit check and ask for good credit scores.

Opposed to this, the qualifying process of Merchant Cash Advance is relatively simple and does not require one to go through a hard credit check.

It means even if you do not have an impeccable credit score, you could still qualify. It just requires businesses to make credit card sales each month. So, if you are a business that makes good sales with credit cards, Merchant Cash Advance (MCA) could be an option for you.

That means you can secure a loan without having a good credit score and quick processing.

Do not require risking assets

However, getting a loan approved may require one to go through a credit check and other checks if you secure a business loan.

Apart from this, many creditors might ask you to stake your asset as collateral for a business loan. Opposed to this, Merchant Cash advances do not require one to stake collateral. They base future sales.

However, if the future sale graph isn’t clear, you might be asked to put up collateral for approving the loan. You don’t have to prove your worth if you have a clear sales graph of your business to prove the creditor.

Easy repayments

Merchant cash Advance repayments depend on multiple factors and the criteria that your lender approves of. The business owner could pay the repayments weekly, monthly, or daily basis. It is opposed to the traditional short term loan in Ireland, where one has to pay monthly repayments.

In this, a business shares the flexibility to pick the flexible repayment route. As this advance is based on your future business earnings and a percentage of credit and debit transactions, you can pay according to how much you earn.

A merchant cash advance may not be suitable for every business type but is way better than business loans if you do not qualify for traditional business loans.

Competitive interest rates

The interest rate charged by the creditor depends on multiple parameters like the lump sum you get, the length of the repayment period, risk assessments after the credit check. Thus, different lenders have and offer different interest rates in MCA.

If you could re-negotiate the terms of securing an advance, you may bag it at a competitive interest rate. As the advance given is flexible and unsecured, the interest rates could be high. The credit processing units only require your credit card processing history and maybe a light credit check before sanctioning the sum.

Best for businesses with short trading history

PCP business lenders are experts in the retail business sector and thus are likely to succeed based on the company’s data as business turnover.

There is a lot of competition for a business to sign up for MCA, and therefore, it is subjected to more risks than traditional finance sources, like high street banks.

Thus, if a business is at the initial trading stage, it could secure the advance easily compared to businesses trading already. If a business hits the ground and makes cash payments, it could gain the cash advance. As MCA is an unsecured advance, you don’t have to put up collateral.

If you want quick cash for your business, a Merchant cash advance could be the best option.

2022 Research Insights into What’s Next in Nanocoatings Market – R&D Analysis

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Nanocoatings are a vital part of the automotive industry. These coatings aid in a significant reduction of wear and friction to increase the shelf life of the material. They further help to reduce the dissipation of energy such as heat that leads to the improvement in the overall efficiency of the automotive. Additionally, they aid in providing protection from corrosion, water, ice, heat, etc. 

The global nanocoatings market size is expected to showcase considerable growth by reaching USD 39,869.2 million by 2028 while exhibiting a CAGR of 22.7% between 2021 and 2028. This information was published by Fortune Business Insights in its latest report, titled, Nanocoatings Market, 2021-2028.”. 

The report further mentions that the market stood at USD 7,825.3 million in 2020 and is projected to experience considerable growth during the forecast period. The increasing focus on reducing environmental impact and the growing demand from the automotive sector is expected to propel the demand for these coatings across the globe.

Key Considerations for Market Forecast:

  • Impact of Pandemic, supply chain disruptions, demand destruction, and change in customer behavior
  • Optimistic, probable, and pessimistic scenarios for all markets as the impact of pandemic unfolds
  • Pre- as well as post-COVID-19 market estimates
  • Quarterly impact analysis and updates on market estimates

We have segregated the global market on the basis of type, application, and region. On the basis of type, the market is segmented into antimicrobial, self-cleaning, anti-fingerprint, anti-corrosion, and others. Based on application, the market is categorized into building & construction, automotive, aerospace, electronics, marine, and others. Lastly, based on region, the market is bifurcated into Asia-Pacific, North America, Latin America, the Middle East and Africa, and Europe.

List of the Companies Profiled in the Global Market:

P2i Ltd(Oxfordshire, UK), Nanovere Technologies LLC(Michigan, U.S), Nanofilm Ltd.(Ohio, U.S), ACTnano(Massachusetts, U.S), Nanophase Technologies Corporation (Illinois, U.S), Tesla NanocoatingsInc (Ohio, U.S), Cleancorp (NSW, Australia), Other Key Players

What does the Report Provide?

The market report provides an in-depth analysis of several factors such as the key drivers and restraints that will impact growth by adopting several research methodologies. The report further provides insights into the regional analysis covering different regions, contributing to the market growth. It includes the competitive landscape that involves the leading companies and the adoption of strategies to introduce new products, announce partnerships, and collaborate to further contribute to the market growth.

Increasing Demand from Automotive Sector to Favor Growth

Owing to their several antibacterial and antimicrobial properties, the increasing demand for these types of coating from the automotive sector is expected to contribute to the global nanocoatings market growth in the forthcoming years. Moreover, the increasing focus on reducing the environmental impact due to the use of traditional coatings is expected to favor the product’s demand globally.

Further Report Findings:

  • North America is expected to hold the largest global nanocoatings market share in terms of revenue in the forthcoming years. This is attributable to the growing aerospace and electronics industry in countries such as the U.S. that will propel the demand for advanced nanocoatings to prevent the surfaces from corrosion and damage by external forces in the region. North America stood at USD 3,188.6 million in 2020.
  • The market in Asia-Pacific is expected to experience considerable growth owing to increasing demand for sustainable construction and building activities in the region between 2021 and 2028.
  • Based on type, the self-cleaning segment is expected to experience exponential growth during the forecast period. This is ascribable to factors such as the growing adoption of self-cleaning nanocoatings across the glass industry that aid in repelling contaminants such as dirt, dust, and foreign materials across the globe.

Eminent Companies Focus on Product Innovation to Brighten Their Market Prospects

The global market for nanocoatings is consolidated by prominent companies focusing on developing innovative products and gaining a competitive edge over their rivals. Additionally, other key players are adopting strategies such as facility expansion, collaboration, and partnership to maintain their presence in the global marketplace during the forecast period.

The study Nanocoatings Market offers data-driven insights and guidance of several aspects. Some of the more notable questions are:

  • What are the major recent trends Nanocoatings Market that can influence the product life cycle and the RoI?
  • Which regulatory trends shape corporate-level, business-level, and functional-level strategies?
  • Which micro Market initiatives of leading players will bring in investments in Nanocoatings Market?
  • What can be the best Nanocoatings Market framework and tools for PESTLE analysis?
  • Which regions will witness rise in Nanocoatings Market new opportunities?
  • Which are the game-changing technologies being used to capture new revenue streams in the near future Nanocoatings Market?
  • Which operational and tactical frameworks are being adopted by various players in Nanocoatings Market gaining customer loyalty?
  • What is the Nanocoatings Market current and expected intensity of competition the Market in the near future?

HDFC Bank Personal Loan and its Whole Procedure

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Often we pin hopes on personal loans to meet our various needs such as marriage, education, credit card debt consolidation, etc. But while finding the right lender, often the eyes pop on HDFC Bank that can offer as much as INR 40 Lakh. But applying without knowing the application process can set you back too. To avoid the same, let’s go through the HDFC Bank Personal Loan Application Process as explained below.

Easy Steps by Which You Can Apply for an HDFC Bank Personal Loan Online

As you know everything is digital, so to provide you the convenience of hassle-free application, HDFC Bank provides online services. To get such services, you need to do the following –

  • Visit the HDFC Bank’s official website
  • Go to the ‘Loans’ section
  • Click on ‘personal loan’
  • Click on the ‘Check Eligibility’ button placed below
  • If you’re new, enter your mobile number and agree to the terms and conditions
  • After that, click on the ‘continue’ button
  • However, if you’re an HDFC Bank customer, choose the ‘existing bank customer’ option and log in to your account

Existing HDFC Bank customers can check whether they’re eligible for a pre-approved loan or not. And to do the same, the following steps need to be followed –

  • Go to the official website of HDFC Bank 
  • Go to the ‘Loans’ section
  • Click on ‘Pre-approved Loan Offer’
  • You’ll be redirected to a new page
  • Provide your mobile number and date of birth
  • Click on the ‘Get OTP’ button
  • Enter the OTP that you receive  
  • Choose your loan amount
  • Verify your details
  • And the money will be disbursed to your account in 10 seconds

Apply for HDFC Bank Personal Loan Offline

If you like the old-school method of loan application and don’t trust the online services, you can go to your nearest branch. Ask for a personal loan. When you do that, the service provider will provide you with an application form. Fill the details in the form and submit it along with the following documents –

  • Identity proof – copy of passport, voter ID card, driving license or Aadhaar card
  • Address proof – copy of passport, voter ID card, driving license or Aadhaar card
  • Bank statement of previous three months or copy of passbook of previous six months
  • Two latest salary slips or salary certificate of the current date with the latest Form 16
  • If you are a self-employed applicant, you need to provide bank statements, tax returns, or a lease agreement for your business

Note – Usually, no documentation is involved in a pre-approved HDFC Bank Personal Loan.

How Can HDFC Personal Loan EMI Calculator be a Part of the Application Process?

Yes, it plays an important role. With the help of the HDFC Personal Loan EMI Calculator, you can know the amount you’ll be repaying for the borrowed loan and the percentage of interest rate. HDFC Personal Loan Interest rate starts from 10.50% per annum. And if you’re successful in securing a low-interest rate on your borrowed amount, all you need to do is manage the EMI payment via the EMI calculator. To know more about it, check out the below example.

Neha, a 24-year-old entrepreneur, is looking for a personal loan for the medical treatment of her grandmother. One of her colleagues told her about the HDFC Bank personal loan and its affordable interest rate. So, she decided to give it a try. Before applying for the loan, she checks the EMI amount using the HDFC personal loan EMI calculator by entering the following details –

  • Loan Amount – INR 10 Lakh
  • Interest Rate – 12.25% per annum
  • Tenure 3 years

So, the EMI will be INR 33,334 and the total payable interest will be INR 2 Lakh.

Rethinking Crop Nutrition in Times of Modern Biofertilizer Farming

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The use of chemicals and acidic fertilizers such as calcium nitrate, monoammonium phosphate, and others has resulted in the degradation of soil quality. Over the years, this has led to less crop cultivation, eventually leading to the land getting barren. This has propelled the need for organic fertilizers, thereby augmenting the global biofertilizers industry growth. Besides this, biofertilizers consist of living microorganisms that help the plants to grow naturally by supplying essential nutrients. It also helps to increase the fertility of the soil. The aforementioned factors are also contributing to the growth of the industry.

On the contrary, biofertilizers have high production costs and this may pose a major challenge to the farmers, thereby causing hindrance to the growth of the industry. In addition to this, they have a lower shelf-life as compared to chemical fertilizers and have lower versatility. This may also hamper the growth of the industry in the forecast years. Nevertheless, government support in terms of agricultural awareness programs and promotion and distribution of bio-fertilizers are expected to create lucrative growth opportunities for the industry in the coming years.

Rising Concern over Declining Soil Quality to Augment Growth

The impact of the novel coronavirus on the whole world is devastating. Most businesses are facing a crisis owing to the imposition of temporary lockdown by the governments of various nations. This COVID-19 pandemic has left a major dent on the world economy as well. Major investments were made in the research and development of an antidote to fight the novel coronavirus. The study offers a 360-degree overview of the industry for biofertilizers and emphasizes drivers, restraints, challenges, and upcoming opportunities. It also describes the current trends, recent industry developments, and other interesting insights that will help to accelerate the demand for biofertilizers in the coming years. 

Cereals Segment to Continue Dominance Owing to Rising Demand for Organic Products

Among all segments by crop type, the cereals segment earned 43.74% share and emerged dominant accounting to the high demand from both developing and developed nations. This is further attributed to the nutritional benefits offered by cereals.

Europe and North America are Dominant Owing to Presence of Several Organic Farms

Geographically, North America and Europe are holding the larger biofertilizers industry share on account of the presence of a large number of farms following organic agricultural practices in countries such as Mexico, and the United States. In 2019, North America earned a revenue of USD 470.83 million. According to the United States Department of Agriculture (USDA), organic businesses and certified farms grew at a massive rate of 13% between 2015 and 2016. On the other side, the industry in South America is likely to emerge as the fastest-growing region during the forecast period on account of the increasing demand for organic products from countries such as Brazil, and Argentina.

The global Biofertilizers Market size is likely to rise at a CAGR of 10.9% between 2020 and 2027 on account of the increasing demand for chemical-free fertilizers for agricultural production. In May 2016, Lage y Cia, a company in Uruguay was acquired by a Canadian company Lallemand Inc., for increasing the production of yeast, fungi, and bacteria as a biocontrol, biofertilizer, and a biostimulant agent. The value of this industry was USD 1.49 billion in 2019 and is anticipated to reach USD 3.28 billion by the end of 2027.

Industry Players in 2022

List of Companies Profiled in the Study includes Monsanto BioAG (Missouri, United States), Rizobacter Argentina S.A (Argentina), Novozymes A/S (Copenhagen, Denmark), Symborg (California, United States), Agrinos AS (Oslo, United States), Agri Life (Telangana, India), Camson Bio Technologies Ltd (Karnataka, India), Gujarat State Fertilizers & Chemicals Ltd (Gujarat, India), BioWorks Inc. (New York, United States), Lallemand Inc. (Montreal, Canada), Others.

Major Companies are focused on Improving Their Product Portfolios

Manufacturers of the global biofertilizers industry are engaging in new product launches, and enhancing their product portfolio for gaining a competitive edge in the industry. Some of them are also adopting collaborative efforts such as joint ventures, agreements, and contracts, and others to hold significant positions in the industry competition.

Few Industry Developments

June 2019 – Bayer, a German company, and Novozymes, a Denmark-based biofertilizer company declared the continuation of their research and development along with distribution partnership. As per this venture, Novozymes will be able to form multiple partnerships with other companies such as Univar Solutions (the U.S.), and UPL (India) and distribute the biological products.

The Ultimate Light Roast Coffee Guide

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If you are an inexperienced coffee drinker, you may feel out of your league at times. For example, it can be intimidating when your barista asks you if you prefer a light roast or a dark roast. In your mind, you wonder what the difference is.

Thankfully, you don’t have to be a coffee snob to appreciate the subtle differences between a light roast and a dark roast. 

After reading this guide, you can defend your coffee preference confidently. Plus, you’ll have the knowledge to share with other coffee drinkers to boot!

How Do You Define Light Roast?

When coffee beans get picked from the tree, they are green. Roasting takes green coffee beans and turns them into brown beans. The simplest way to differentiate between different roasts is by looking at the color of the beans. The color of the beans reveals everything you need to know about a roast.

A light roast bean will have a light brown color and a matte surface. Since the roast is light, the coffee beans do not lose their unique characteristics. They do have a roasted flavor, but it’s subtle. 

When you drink a light roast, you will notice the acidity of the bean. How it tastes all depends on the elevation where the bean grew. Beans that come from a higher elevation taste better. Plus, they’re better quality than beans grown at a lower elevation. You have to pay more for these unique beans, but many feel it’s worth it. 

You know it’s excellent tasting coffee when you enjoy its mellow and vibrant flavor.

Light Roast Is Not Your Grandfather’s Coffee

Don’t be surprised if your grandparents don’t instantly take to light roast coffee. Light roast coffee is relatively new, and not everyone likes it at first. 

For most of coffee’s history, coffee beans were roasted dark. People didn’t mind drinking coffee that had a thick, bitter, and burnt flavor. Coffee, up until recent years, has been an inexpensive drink. Dark roasting could hide the taste of lower-quality coffees brewed in low elevations. 

You may not mind the taste of dark coffee. It may be what you’re used to, so you’re okay sticking to drinking what you’ve grown accustomed to. However, you may be missing out! 

Technology and Science Influence Coffee 

Technology and science have influenced how coffee gets brewed in the last few decades. As a result, boutique coffee shops and international coffee chains have changed. They now sell what people expect to receive when they purchase a cup of coffee. Customers don’t always want dark coffee. Instead, they want a rich and tasty coffee.

Coffee drinkers yearn to try different flavors and experience coffee in a new way. And light roast is a favorite due to its unique and fruity taste. 

Coffee farming is being treated as a science. Farmers have responded by selectively growing unique coffee species. Now, they zero in on achieving healthy plants with unique flavor characteristics. 

Now, more than ever, farmers focus on:

  • Monitoring their crops
  • Making adjustments to their plants 
  • Being selective when they harvest
  • Farming in the right elevation
  • Highlighting sought-after flavor characteristics

Gone are the days of throwing coffee beans in a primitive roaster and then sending them out. Now, farmers use computers to monitor and control temperature fluctuation. The goal is to produce specific and reproducible results.

Getting the perfect light roast is a mixture of science and art. Coffee roasters tweak their coffee until they hit that sweet spot. Their goal is to pull out the flavor potential of the bean. All the while, they also introduce a lightly roasted flavor that tastes phenomenal.

What Does a Light Roast Coffee Taste Like?

For many people, a light roast coffee’s taste is surprising. It is not uncommon for someone drinking it for the first time to believe that it doesn’t taste like coffee. Most coffee drinkers get accustomed to their favorite coffee. So, it’s a pleasant surprise when they get hit with a light roast’s fruity and floral taste.

Are you curious why a light roast tastes so differently? A bean’s natural flavors get retained because the roasting process is gentler. 

People forget that coffee beans are fruit and come in different varieties. Some beans will have honey, vanilla, or sugarcane flavor. Some will have a fruity taste, ranging from berry to citrus. Others will have floral overtones, including rose, jasmine, and chamomile.

Brewing Light Roast Coffee

If you are accustomed to drinking dark coffee, a lighter roast might taste like tea in comparison. So it’s exciting to give light roast coffee a try. That being said, it does take extra effort to brew it to get the most out of the flavor.

The extent to which you grind the beans depends on your brewing method. You can brew your coffee using a French press, make a cold brew, or use a traditional coffee maker. 

Another element to keep in mind is the temperature you brew your beans. Because the flavor of the light roast is dynamic, brewing temperature affects the results. Likewise, the length of time you brew the beans changes the amount of flavor extracted. And, of course, the fresher the coffee, the better.

How to Drink Light Roast Coffee

For a unique experience, pair a light roast with breakfast. As mentioned, light roast has a floral or fruit flavor, mild body, and notable acidity. So, it pairs well with avocado toast, buttery croissants, or lunch sandwiches. 

Do you like your breakfast with a little bit more zest? Then think about eating fruit pies or toast with a sweet jam while sipping on your coffee.

You can enjoy a light roast hot or iced. It makes a sweet cold brew. Try brewing it at double strength. You’ll likely still enjoy its bold flavor! Many enjoy drinking a light roast as an espresso. But it also works fantastic in a drip coffee machine.

For more tips on drinking light roast coffee, Taylor Lane offers some pointers. Experiment to see which techniques you like the best until you achieve the perfect light roast coffee. 

Discover the Delicious World of Light Roast Coffee

In closing, the next time your barista asks you if you want a dark or light roast, roll the dice and give a light roast a try. You’ll no doubt enjoy coffee with flavors that most people have no idea existed!

9 Modern Decor Ideas for Your Living Room

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Intro: All interior design themes have a history. They result from the circumstances of their time including modern interior design. 

Some professional interior designers also refer to the modern theme as the mid-20th century style. It grew out of the Industrial Revolution in the United States. Furniture, decor, and furnishings went from man-made to mass-produced. 

Color palettes changed too. Some believe that the modern style is adjacent to art deco. Therefore, colors went from wooden browns to black, creams, and grays. Plus, the style changed from rustic to sleek for many Americans.

A decor idea is a combination of several furniture pieces, furnishings, and decorations. To pull together a look, consider starting with a statement piece. Then, build the rest of the living room decor.

The following are nine modern decor ideas for your living room.

1. Center Table

Every modern living room has a center table or the main table. A good size measures 54 inches and 20 inches deep. You can pick a square, round, or rectangular shape. 

For the modern home, the center table sits in the middle of the living room. It matches the length of the sofa and doubles as an attractive decorative item. 

Pick from manufactured wood, glass, or granite materials for the top. Opt for matching or steel legs.

You, your family, and guests can place snacks, drinks, and food on the table. However, keep the table in good shape by using coasters and placemats. Otherwise, finish the decor idea by placing a table book, vase, or sculpture as the final touch. 

2. Fireplace

A fireplace is a popular decor item for modern homes. In Colonial America through the Industrial Revolution, gathering around a fire was an actual activity that families participated in to keep warm.

In some areas of the country, namely where apartments became more common, fireplaces fell out of favor. Nonetheless, new homes built from 1975 through 2005 increasingly included fireplaces. 

Then, another significant drop-off occurred in 2010. It probably had something to do with the United States Environmental Protection Agency stepping in. 

If your home has no fireplace, workarounds exist. For example, you can install a ventless fireplace in a condo, apartment, or home that doesn’t have the infrastructure for a chimney. 

Once you figure out your fireplace situation, set up chairs, a table, and a sofa around it for a modern living room look in 2022.

3. Flooring

The 1950s saw several interior design changes. Among them were new homes that covered hardwood floors with carpet. American home flooring before the Industrial Revolution was hardwood floor planks.

After World War I, the country could mass-produce reclaimed lumber. Plus, manufacturers added decorative touches. 

Some believe that British architect and furniture designer Charles Locke Eastlake championed placing rugs over hardwood floors. Thus, modern homes consist of uncarpeted floors and at least one high-end rug.

Luxury rugs fit all interior design themes and trends. Rugs reflect the eras too. Those searching for modern rug options can take a look at the inventory offered by Lawrence of La Brea.

4. Sofas

Sofas for modern living rooms have visible legs in material that resembles wood or stainless steel. They have a boxy look and some resemble futons.

If you make a modern sofa the living room’s statement piece, consider a sectional in a muted color such as beige, brown, or off-white. If you prefer a different color, red and navy work too.

Opt for upholstered and a steel frame. Leather also works for the design theme.

Convertible sofas continue making a comeback. They provide a sleek design and functionality. Thus, if you have guests over or it’s family movie night at home, the sofa provides a comfy place to sit and sleep.

5. Chairs

Every home requires several chairs. They complement the sofa in the living room and provide individual places to sit next to the window, in the dining area, and near the fireplace.

Like modern sofas, chairs have exposed legs and a boxy look. Opt for upholstered or leather material in muted colors that match the living room’s color palette. 

6. Art

Clean lines, monochromatic colors, and natural materials define the modern interior design period. Therefore, you can decorate with art that matches the style.

Many individuals leave the walls bare or they hang one piece of art. If you haven’t found the perfect art piece, mirrors and understated picture frames suit the style too.

Art acts as a complement to the overall decor of the room. Therefore, it grabs attention but it doesn’t command all of it.

7. Side Tables

When you look at pictures of interior design during the 1920s through the 1950s, you’ll see at least one side table in most living rooms.

Most interior designers agree that a home requires several side tables. You can place them next to the entryway, sofa, chair, and floor lamp.  Your modern living room benefits from having at least one side table for functionality purposes. 

These tables that measure two feet by two feet on average blend into the rest of the decor as opposed to standing out. They’re complementary pieces that you can splurge on as an investment. 

8. Lighting 

The modern design era focused on maximizing natural lighting. Spaces with open layouts and floor-to-ceiling windows are great matches for this interior design style.

Keep the windows mostly bare by skipping too many dressings. Opt for shades or blinds but not both. For the evening hours, use lamps to illuminate the living room.

9. Vintage Furnishings

An interior design trend for 2022 is acquiring vintage furnishings. It’s great timing for those who want to dress their living room in modern decor.

Flea markets, estate sales, and high-end furnishings stores are three places where you can find vintage pieces. 

If you have trouble finding them, consider pieces styled to resemble those from the modern period. Art, lamps, and picture frames will do the trick.

Conclusion

Modern interior design offers a frills-free way to decorate a home. The free form and clean lines allow an individual to decorate with less. This helps you invest in specific furniture pieces and decor. Thus, it’s possible to acquire high-end items that establish a luxurious feel.