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What’s the most difficult thing about live streaming? It’s live. This means that if you make mistakes, they’ll probably be noticed by your viewers.

80% of consumers prefer watching live streaming videos from brands over reading blog posts, so you need to be using them as part of your digital marketing strategy. However, making mistakes with live streaming is common, so you need to take steps to prevent them.

Fortunately, with a bit of extra preparation and knowledge, you can avoid making mistakes with live videos. Here are the most common live streaming mistakes that you should avoid.

1. Failing To Create a Clear Plan

One of the biggest mistakes organizations make with live-streaming is not preparing enough beforehand.

It’s important to have a plan for your live stream and to iron out all of the details surrounding it. You should know exactly when the event will start and end.

In addition to this, you should also decide what will happen during the live stream, what topics will be discussed, and how things will flow over the course of the event. You’ll want to decide on whether you’ll have any guests on the live stream, whether you’ll write a script or simply an outline, and anything else that relates to the content.

2. Not Considering Audience Interests

Another big mistake with live streaming is not thinking about what your audience wants to see and hear.

It’s important to gather information before launching a live stream to get an idea of what topics your audience might be interested in. You’ll want to consider their demographics and their interests carefully.

It’s a great idea to poll your audience ahead of time or to ask questions on social media channels to find out what your audience would like to happen during your live stream event. This will help you ensure you’re choosing live stream topics that will drive engagement.

3. Failing To Promote Your Event

Just because your stream is live, it doesn’t mean that anybody is going to watch it. You need to make sure that you’re putting effort into promoting your event ahead of time.

Be sure that you’re trying to build some buzz around your live stream on any social media channels that you use. Post the date and time clearly and include the time zone information. You should also tell your followers more about your live stream and what will be happening during it.

Make sure that you don’t just post about your live stream once. Continue posting about it multiple times leading up to the live stream event date.

4. Bad Audio and Video Quality

While you don’t need to invest in the most top-of-the-line equipment to start live streaming, it is important that you keep the quality of your video and audio in mind.

You should be sure that you have a decent live stream setup that will provide fairly high-quality video and audio. You should also ensure that your internet connection is up for the task of live streaming and that you’re using the best settings for your live stream video. Consider bitrate, resolution, and frame rates settings carefully to ensure that you’ll have a quality broadcast.

The better quality your video is, the better experience your audience will have and the more likely it will be that they’ll continue watching and will tune in for your next live stream.

5. Forgetting to Test Your Stream

Don’t assume that just because you have great equipment and a good setup your streamed event will go smoothly.

It’s important that you spend time testing your live stream before the actual event to ensure that everything is working as it should be. If you want to improve your church live stream, for example, make sure that you test your equipment and software at church first.

Do a test stream so that you can spot any potential mistakes and can ensure that the video and audio quality is up to snuff. Not testing beforehand can be a big mistake and can lead to some embarrassing errors once your actual event begins.

6. Not Prioritizing Audience Engagement

It’s important that you’re actively seeking audience input during your live stream and doing as much as possible to get their attention.

There are many ways to do this. Some of the best ways to make your live stream interactive include running live polls, playing games, having giveaways, or hosting Q&As. It can also be a great idea to do some shout-outs to certain people or to read and respond to live comments as your stream goes on.

Make sure that you acknowledge the people who are watching your live stream and try to interact with them in any way that you can if you want your live stream to be successful.

7. Failing To Follow Up

To make the most of live streaming, you should have a follow-up strategy. You should have a plan to strengthen your bond with audience members and keep them engaged after the stream is over.

Make sure that you use a call-to-action at the end of your live stream if there’s anything that you want your audience to do. After the event, you may want to launch some remarketing ad campaigns or utilize other methods to stay in contact with your audience.

Additionally, remember that it’s usually best to have more than one live stream. Consistently hosting more live streams can help you build a stronger audience over time. Consider choosing a day of the week or a certain day of the month to host a live stream so that your audience can always come back for more.

8. Ignoring Analytics

When hosting a live stream, make sure that you review any analytics that you can afterward. Many live streaming platforms offer analytics tools that can give you a lot of insight into your audience.

By looking at the analytics for your live stream, you can find out a lot about your audience including their geo-locations, what devices they’re using, and more.

With this data, you can better plan your next live stream and can make sure that you’re catering to their needs and interests.

Avoiding These Common Live Streaming Mistakes

While hosting live streams can be a great way to build your audience and provide value to your customers, make sure that you’re avoiding these common live streaming mistakes. Ensure that your stream has quality audio and video and that you’re focused on increasing audience engagement.

Need more helpful tips for promoting and building your organization? Browse our blog now to find more helpful digital marketing articles and guides.

Just like in every other state, workers in Pennsylvania who are temporarily out of work due to no fault of their own might be eligible for unemployment benefits. Benefit amounts, prior earnings requirements, and eligibility rules are going to vary by state.

So if you are wondering about what to expect with regards to unemployment in Pennsylvania, then you’ve come to the right place. So keep on reading and we will take you through everything that you will want to know!

Eligibility Requirements for Pennsylvania Unemployment Benefits

In Pennsylvania, unemployment benefits are handled by the Department of Labor & Industry. This group also decides eligibility on a case-by-case basis.

An applicant needs to meet three different requirements in order to receive unemployment benefits in Pennsylvania.

First off, you need to be available and able to work and you need to be actively looking for work. Second, you need to be out of work due to no fault of your own. Lastly, your past earnings need to meet certain minimum requirements.

You Need to File an Initial Claim

In order to receive unemployment benefits, you will first need to file an initial claim. If you file your claim online then you will get a confirmation message at the end of the online application. You will also receive a confirmation email.

This email will tell you the date that you will file your biweekly or continued claim.

Regardless of which day you send your initial claim, it is going to be effective on Sunday. It will stay active for one year with anywhere between four and six months of benefit payments available.

File Your Biweekly Claim

Unemployment compensation is similar to working for two weeks and receiving a paycheck a few weeks later.

After your two weeks are over, you will file a biweekly claim. This will tell the government that you were out of work so that they can give you temporary financial support.

You can file using the Pennsylvania Teleclaims line or file online. You will have between Sunday and Friday to complete the claim.

For your initial filing and claim, it can take between one and two months to receive the approval determination. Even if you aren’t approved yet, you should continue to file your claim.

Eventually, you will receive a payment within a few days after you file your biweekly claim.

It is very important to remember that you could lose your benefits if you don’t continue to file your biweekly claim.

You Will Receive Your Financial Determination Letter 

When you get your financial determination letter, you should put it in a safe place. These kinds of letters are usually received via the United States Postal Service within ten to fifteen days.

Your financial determination letter is going to tell you several things. First, you will get your application for benefits date (AB date) as well as the date that your claim expires.

You will also see your weekly benefit amount and your eligible weeks. It will also tell you how those amounts were determined.

Lastly, you will see how much you will get if you are totally out of work. The letter will also show you how to figure out your partial benefits if you end up working part-time.

If You have Claim Issues

If you run into a problem with your employment claim then you will be asked to contact the government. However, you should contact them through email. In order to avoid delays, you should only send them one email.

For specific questions related to your unemployment claim, you should give your full name and the last four digits of your Social Security Number.

How to Appeal a Denial of Unemployment Benefits in Pennsylvania

Was your claim for unemployment denied? If this is the case then you will have fifteen days to appeal that decision. The appeal that you make must be in writing. You can make it in letter format.

You will then need to email or mail to the Department of Labor & Industry to the address that is written in the notice of your denial.

After your request for an appeal is received, a hearing is going to be scheduled before an administrative official. This official is referred to as a referee.

The referee is going to see evidence from both you and your employer and issue a written decision. If you do not agree with the referee’s decision then you can appeal to the Board of Review. You will need to do this by the date that is stated in the referee’s notice of decision.

If you don’t agree with the decision by the Board of Review then you will have one month to appeal to the Commonwealth Court of Pennsylvania.

The Department of Labor & Industry will provide you with more information on this whole process at their website. You can read more here to learn more about applying for unemployment benefits.

The Importance of Knowing About Unemployment in Pennsylvania

Hopefully, after reading the above article, you now understand what to expect when it comes to unemployment in Pennsylvania. As we can see, there are several processes that you need to follow in order to make sure that everything goes smoothly. But if you have a problem, you also now know how to solve that issue.

Are you looking for other helpful articles? Check out the rest of our blog today for more!

Do you know how to tell when your wheel bearings need grease? Wheel bearings are an important part of your car, and it’s important to keep them in good condition.

That’s why we’ve put together a list of seven signs that your wheel bearings need grease. If you’re not sure whether or not your wheel bearings need grease, don’t worry!

We’ll walk you through each sign so you can figure out for yourself if they need attention. And if they do, we’ll show you how to get the job done quickly and easily.

Read on to learn more.

1. The Car Pulls to One Side When You Drive

When the car pulls to one side like this it can be dangerous and scary at the same time. This is usually caused by the wheel bearings being loose and not functioning properly.

2. The Steering Wheel Shakes When You Brake or Accelerate

If you notice that your steering wheel starts shaking when you brake or accelerate, it’s a good indication that your wheel bearings need grease.

This is usually because the bearings are dry and need some lubrication to keep them in good condition. This is especially troublesome when it’s trailer bearings.

Here’s the best grease for trailer bearings.

3. The Car Makes a Loud Humming Noise

If your car makes a loud humming noise, it could be a sign that your wheel bearings need grease. This noise is usually caused by a lack of lubricant in the bearings, which can cause them to wear down over time.

4. The Tires Wear Down Faster Than Normal

If you’re noticing that your tires are wearing down faster than normal, it could be because of a problem with your wheel bearings. When the bearings aren’t functioning properly, it puts extra strain on the tires.

This can, of course, cause them to wear down more quickly.

5. The Car Vibrates or Shakes When You Drive

If your car is vibrating or shaking when you drive, it’s probably because of a problem with your wheel bearings. This is another sign that the bearings need grease so they can function properly.

6. The Steering Wheel Is Difficult to Turn

When the steering wheel is difficult to turn, it’s usually because there’s something wrong with the wheel bearings. If they’re not lubricated properly, they can wear down and cause the steering wheel to become difficult to turn.

7. You Can’t Rotate the Tires by Hand

If you can’t rotate the tires by hand, it’s a strong indication that something is wrong with your wheel bearings. When the bearings are functioning properly, they should be easy to rotate by hand.

If they’re not, it’s a sign that they need some lubrication.

DIY or Hire Some Help for Wheel Bearings?

If you’re noticing any of these signs, it might be time to grease your wheel bearings. You can do this job yourself or take your car in for a routine maintenance checkup.

And if you’re looking for more ways to keep your car running smoothly, make sure to check out our blog for helpful tips and advice. Thanks for reading!

Did you recently decide to embrace the open road and purchase an RV? If so, you’re not alone. Sales of RVs soared across America over the past two years, as more and more of us sought to spread our wings and hit the great American open road.

While an RV is a great investment in your happiness, ownership does come with responsibilities. Chief among these is proper RV winter storage. By preparing your RV for storage through the winter, you can ensure that it is ready to hit the road again come spring. Here’s how to store your RV during the colder months.

Choose an RV Winter Storage Facility

While you can winterize your RV at home, this is not usually the best option. Taking care of an RV all winter is challenging and resource-intensive, requiring a huge amount of indoor storage space.

Instead, you can opt for a dedicated RV winter storage facility such as Ideal Storage, which will wrap up your RV and look after it on your behalf all through the winter.

Cover It Up

The worst mistake you can make when storing an RV in the winter is to leave it uncovered. Even if it is going into a garage, you should attach dedicated RV covers to the front, rear, sides, and top of the vehicle.

This will help to prevent the buildup of harmful ice, moisture, or debris over the winter months. In addition, make sure to cover the tires, as frost and household pests can destroy them if left unchecked.

Give Her a Scrub

Before you put your RV into winter storage, give it the deepest clean you have ever given it. If you leave your RV for the winter without washing it, the dust and debris will magnify any damage caused by the cold temperatures, making cracks and rust more likely.

Use a pressure washer if you have one to hand and make sure to scrub every inch of the vehicle before putting it away for the winter.

Fill the Tank

It can be tempted to skimp on fuel by using up the tank well before winter starts. However, this is a bad idea. An empty fuel tank during winter makes corrosion and rust a near-certainty.

By filling up the tank, you can rest easy knowing that it will be preserved in good condition once spring comes around.

Park Carefully

Knowing exactly where to store an RV in the winter requires you to think about multiple factors. You should always park the RV away from trees or tree branches, as these can collapse in the winter and total your vehicle.

Avoid parking on grass, dirt, or sand, as your RV might sink during the winter and be impossible to retrieve in the spring.

Prepare for a Summer to Remember

Now that you know the ins and outs of RV winter storage, you can start planning for a truly unforgettable summer. For this, we have got you covered. Make sure to consult our dedicated Lifestyle pages for travel tips and hacks that will allow you to live your best life in 2022.